The trick to not grow up is no secret, but damn difficult if you are not working with what you used to play around with, WHICH I LUCKILY DO!

Coming from Super 8 '80s to VHS and Hi8 '90s into the magic of the Mini-DV music video era of the '00s, I professionally started out as a set painter and studio worker in Roy Andersson's legendary Studio 24 and made music videos in between the sets, the first one being José González' Crosses filmed in Roy's garage.

After the music video decade mixed with motion picture work, concert films and live music as well as TV I stepped into the marvellous multiverse of advertising, where I have played around all over the world the last two decades. (Some words around this business from my side can be found here.)

Things have changed. The world has changed. The medium and the playground have changed. I have not changed much though, except for embracing what we cannot avoid or ignore, using the tools available where suitable, but I STILL love a proper and bananaz filmshoot somewhere real with talented humans brought together from every corner of the planet!

Wars, morons and robots change our scene, but we will not go gentle into that good night. We must play. Let's never grow up again...